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Facebook SEO – Social Signals in Search

  I am often asked about Facebook’s role in organic search rankings. We all want any advantage we can get to boost our presence in Google. I could provide the standard stock answers: Be Real Encourage...

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Avoid the Lure of the Shiny Object Syndrome in Social Media

Resist the lure of the shiny object syndrome if you want your social media efforts to be successful. For some businesses, when a new social media tool or network is launched, they quickly add it to...

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Thinking About Using Social Logins on Your Website?

“90% of people have encountered social login before, and more than half of people use it.” ~Janrain Social logins increase the time people spend on a website and apps and can help increase the purchase...

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